Oct 26, 2019

Episode 224 - Dr. Roger Firestien discusses his book "Create In A Flash" and ways to boost creative problem solving and innovation. Roger is the Senior Faculty Member at the International Center for Studies in Creativity at the State University of New York- Buffalo State. The Center confers the only Master of Science...

Oct 19, 2019

Episode 223 - Alexandra Watkins discusses her book Hello, My Name Is Awesome and how to create a great brand name. Getting your brand name wrong can have painful consequences; getting it right can have a magical effect. Explore specific techniques to brainstorm, validate and test your brand name to ensure better...

Oct 12, 2019

Episode 222 - Eric Schultz discusses his book "Innovation On Tap." The book is a fascinating collection of stories describing great entrepreneurs over the the past 300 years, what made them great, the conditions at play, and what we can learn today from these success stories -- from the cotton gin to the hit Broadway...

Oct 5, 2019

Episode 221 - Chris Mailander discusses his book The Craft and secret codes and methods to unlock exponential financial value. Chris has a law degree from Georgetown University and he has served as an adjunct fellow at the Center for Strategic and International Studies , a leading foreign policy think tank. But more...